By root

Indian Performance Nutrition- An Overview

“ 98..99…100! Uh-huh are these dumbbells taking a troll on you, or feel like your legs have a mind of their own that they don’t let you run any further?  Well that was bound to…

By root

Nutraceuticals – The Current Trend in Food Industries

A Nutraceutical is any substance considered as a food, or its part which, in addition to its normal nutritional value provides health benefits including the prevention of disease or promotion of health. It is “any…

By root

Role of Nutraceuticals in Food Industry

Nutraceuticals is a substance that may be considered a food or part of a food which provides health benefits, encompassing prevention and treatment of disease. The term Nutraceuticals was derived from ‘Nutrition’ (food component/source) and…

By root

Impact of Covid-19 on Indian Nutraceutical Sector

(The author of the article is Mr. Amit Srivastava, Chief Catalyst, Nutrify India) India had a low consumption and compliance trend for nutraceuticals (as low as 14%). Indian nutraceutical market is 2 percent of the…

By root

India- Global Nutraceutical Hub in making

By Amit srivastava – Responsible Nutrition Evangelist @ Nutrify India.  Nutrify India is an initiative in empowering responsible nutrition business in India.  amit@nutrifyindia.com Scientific Nutrition has always been an arborvitae of India since 3300 BCE.…

By root

Nutraceuticals – More Dangerous Than Pharmaceuticals!

One billion biochemical reactions take place every second in a cell coupled with 1000 electric signalling per second influenced substantially by epigenetics. Welcome to the Electro-biochemical robots- Sapiens! Let’s scale it up to 37 trillion…